Twitter, under the ownership of Elon Musk, is making a notable change to its platform. Starting from June 7, Twitter Blue subscribers will have an extended window of one hour to edit their already posted tweets, doubling the previous time limit of 30 minutes since the feature’s launch in October 2022.
Musk, the current owner and chief technology officer (CTO) of Twitter, aims to generate more revenue for the company by offering highly requested features from users as part of the Twitter Blue subscription.
In an announcement made on Wednesday, the official Twitter Blue account confirmed that paid subscribers would now have an hour to make edits to their tweets before the editing window expires.
The ability to edit tweets was consistently one of the most requested features by Twitter users even during Jack Dorsey’s tenure as CEO of the social networking company he founded in 2006.
When Musk acquired Twitter last year for $44 billion, he introduced the Twitter Blue paid subscription service, which offers exclusive features to entice users to subscribe at a monthly cost of $8.
Musk’s intention was clear—to increase Twitter’s financial resources, as the platform had previously struggled to generate substantial profits. As part of an internal restructuring process, Musk also made the decision to downsize Twitter’s global staff to improve the company’s financial standing and reduce costs.
The extended tweet editing feature was introduced exclusively for Twitter Blue subscribers.
However, Musk’s tactics to attract more paid subscribers have not yielded the expected results. According to a newsletter by editor Alex Heath, as reported by The Verge, several Twitter Blue subscribers have complained that certain features included in the package are not functioning properly.
Furthermore, the highly promoted reduced ads feature of Twitter Blue, announced in February, has yet to be implemented.
Nevertheless, Twitter has continued to introduce other features in response to user requests. For example, in May, the platform announced the addition of a picture-in-picture mode for videos, allowing users to continue scrolling through their timelines while videos play in a small overlay.
Additionally, Twitter recently launched an encrypted direct messaging (DM) feature to enhance the security of messages exchanged via Twitter DMs.
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