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Pakistan to get its first fashion museum, gala event

Three prominent Pakistani fashion icons, Frieha Altaf, Nabila Maqsood, and Fifi Haroon, have joined forces to launch Pakistan’s first fashion museum, along with a grand gala event and exhibition. The
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Nabila Maqsood (left), Frieha Altaf and Fifi Haroon. — Instagram/@friehaaltaf
  • Three prominent Pakistani fashion icons, Frieha Altaf, Nabila Maqsood, and Fifi Haroon, have joined forces to launch Pakistan’s first fashion museum, along with a grand gala event and exhibition.
  • The Pakistan Fashion Museum aims to showcase the country’s rich creative heritage by housing a collection spanning 75 years of Pakistani fashion.
  • The launch is planned to take place at a UNESCO World Heritage site in Pakistan during the Winter/Spring season of 2023-2024.

Three esteemed fashion personalities, Frieha Altaf, Nabila Maqsood, and Fifi Haroon, have united to introduce Pakistan’s inaugural fashion museum, marking a significant milestone in the country’s fashion landscape. The Pakistan Fashion Museum will serve as a repository of Pakistan’s fashion heritage, housing a remarkable collection spanning 75 years.

Set to launch in the Winter/Spring season of 2023-2024, the museum will be located at a UNESCO World Heritage site in Pakistan. Alongside this momentous endeavor, the fashion icons have announced The Muse Gala and Exhibition, an annual event designed to unleash limitless creativity and celebrate the symbiotic relationship between designers and their celebrity muses.

Frieha Altaf, Nabila Maqsood, and Fifi Haroon have dedicated over three decades to nurturing Pakistani fashion, both domestically and on the global stage. Their joint effort aims to revitalize the industry by introducing innovative concepts and providing a platform for unbridled fashion expression.

The Pakistan Fashion Museum and The Muse Gala are poised to become a driving force for the industry, enabling Pakistani designers to collaborate with influential personalities and create fashion masterpieces. This endeavor not only honors Pakistan’s rich fashion legacy but also propels it into the future, showcasing its potential for the next 75 years and beyond.

By establishing the first fashion museum in a Pakistani city, especially at a UNESCO World Heritage site, the trio aims to elevate the profile of Pakistani fashion globally. The museum will serve as a testament to Pakistan’s cultural heritage and its contributions to the world of fashion.

With this ambitious project, Frieha Altaf, Nabila Maqsood, and Fifi Haroon envision a future where Pakistani fashion takes center stage, inspiring creativity, captivating audiences, and leaving an indelible mark on the global fashion landscape.

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